Studying the Factors Leading to Revenue and Profitability Growth in the Toy, and Gaming and Esports Sectors

International Journal of Economics and Management Studies

© 2024 by SSRG - IJEMS Journal

Volume 11 Issue 10

Year of Publication : 2024

Authors : Manas Sood

10.14445/23939125/IJEMS-V11I10P101

How to Cite?

Manas Sood, "Studying the Factors Leading to Revenue and Profitability Growth in the Toy, and Gaming and Esports Sectors," SSRG International Journal of Economics and Management Studies, vol. 11,  no. 10, pp. 1-12, 2024. Crossref, https://doi.org/10.14445/23939125/IJEMS-V11I10P101

Abstract:

The paper will look into two important global industries: the toy industry and the gaming and esport industry. The paper will study the reasons for revenue growth and profitability growth in both industries, analyzing a total of 16 firms over a period of 10 years, from 2014 to 2024, by studying, studying various factors such as consumer demand, climate change, land and labour costs, costs of designing and production, new age marketing techniques, impact of child-protection laws and agencies, cost of raw materials, digitization and artificial intelligence. The research found global issues impacting firms globally, as well as internally, leading to slow revenue growth and decreased profitability growth in toy firms while exponentially increasing growth and slowly increasing profits in gaming firms. As a whole, the paper will study the future of both the industries and the global lasting impact they have on the economy and commerce. This paper serves as a compendium on both of these industries.

Keywords:

Toy, Gaming, Profitability, Growth, Revenue.

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