A Study on Customer’s Inclination towards Nestle Products in Chennai City

International Journal of Economics and Management Studies

© 2018 by SSRG - IJEMS Journal

Volume 5 Issue 8

Year of Publication : 2018

Authors : N.Vijayanand, P.Thillairajan

10.14445/23939125/IJEMS-V5I8P102

How to Cite?

N.Vijayanand, P.Thillairajan, "A Study on Customer’s Inclination towards Nestle Products in Chennai City," SSRG International Journal of Economics and Management Studies, vol. 5,  no. 8, pp. 6-13, 2018. Crossref, https://doi.org/10.14445/23939125/IJEMS-V5I8P102

Abstract:

The present study is based on the inclination of NESTLE between the customer. A model review of 200 respondents was assumed to locate out the inclination of NESTLE Products in Chennai city. The study mostly determined on universal price stage, superiority & customer anticipation overall fulfillment about NESTLE Product, universal attentiveness and customer inclinations of NESTLE.

Keywords:

NESTLE, Customers inclination, chocolates, and fulfillment.

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