Influence of Strategic Decision Making on Enterprises’ Survival: Case Study of Shoes and Garment Enterprises, Ibadan, Nigeria

International Journal of Industrial Engineering

© 2021 by SSRG - IJIE Journal

Volume 8 Issue 1

Year of Publication : 2021

Authors : Onafadeji Adeniyi Odunayo, Ogunyemi Festus Femi

10.14445/23499362/IJIE-V8I1P105

How to Cite?

Onafadeji Adeniyi Odunayo, Ogunyemi Festus Femi, "Influence of Strategic Decision Making on Enterprises’ Survival: Case Study of Shoes and Garment Enterprises, Ibadan, Nigeria," SSRG International Journal of Industrial Engineering, vol. 8,  no. 1, pp. 28-35, 2021. Crossref, https://doi.org/10.14445/23499362/IJIE-V8I1P105

Abstract:

This study examines the influence of strategic decision making on the enterprises’ survival using some shoes and garment enterprises in Ibadan, Nigeria. Six hundred and fifty seven (657) respondents comprising of middle and top level management staff of shoes and garment enterprises were selected through purposive sampling technique. The study made use of primary source of data. The data elicited from five hundred and thirty nine (539) respondents was analyzed with the use of regression analysis. The Statistical Package for Social Sciences (SPSS) version 20 was employed alongside Excel (Window 10) to code, compute, and process the data. The analysis revealed that strategic decision making is significantly influencing enterprises survival at (R= 0.803, p 0.000 < 0.05, R2 = 0.644). From this result, it can be discovered that tenacity of strategic decision making is crucial to the survival of the enterprise. Hence, the management of shoes and garment enterprises should improve on their strategic decision making for the survival of the enterprise.

Keywords:

SMEs; strategic decision making; enterprise survival.

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